Company Details

Company Name : Tercept
Company Type : Startup
Location : Bangalore - India
Company URL http://www.tercept.com
Company Description Tercept is data automation & predictive analytics platform. We are a funded early stage start-up building a big data/machine learning product. The founders are IIT/IIM alumni and have more than 15 yrs of experience each in building & scaling internet technology products. Tercept is their second company. Their first company - Vizury, scaled to 600+ customers & 250 team members across 6 geos and raised $30M of funding from top-tier VCs. Tercept's technology boosts ad revenues for digital publishers by up to 100% through fully automated & algorithm driven real-time inventory pricing. Tercept crunches several terabytes of contextual (size, ad-unit, geo, device, etc) as well as user & behavior (click propensity, loyalty, CPM propensity, retargeted users, etc) data to predict pricing for billions of monthly ad impressions. Tercept is trusted by several industry leaders including the likes of TimesInternet, DailyHunt, NewsWeek Group, XE & NDTV among many others.
Industry Sector Software Engineering